Tuesday, July 18, 2006

Saga Continues "Feeding the Monster"...

My sources tell me that Red Sox senior management is already denying certain passages from the new book entitled "Feeding the Monster." Hmm...are you surprised they are denying negative stuff that could open old wounds?

This all doesn't make sense and here's why:

* The Sox don't need additional positive coverage. They have Red Sox Nation and fans that come to games all over the country. Red Sox players have said that fans in opposing parks cheer so loudly for the team, that the home team tries a little harder than normal to beat them. Have you ever watched the Sox play at Tampa? You can hear the Red Sox chants on TV.

* After the Sox won the World Series, there were between 30 and 40 books that were published which detailed the season and the team winning the World Series. They were pumping out positive coverage.

* So Seth Mnookin, a contributing editor at Vanity Fair, negotiates an agreement with the Red Sox to be allowed "inside access" during the 2004/2005 season. At the time, this may have seemed like a great idea -- show how the front office has changed from the Harrington/Duquette days and what the future holds. I understand the team is always looking for positive ways to make more money, but the only way I would have signed a deal with Mnookin is if the Sox had final review of the book.

* Once things became dicey and public between Theo and Larry, they should have revoked Mnookin's access to the team. Note: They may have done this, I don't know. The team should have known this "drama" would have been covered in any book.

I am baffled that the Red Sox didn't try to take a more proactive stance to nip this book before it was published. I really believe the team's front office chemistry is going to be hurt once more people ask questions about the book.


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